Outdoors at last

Infinite Scale was set to design the signage system, the team and partner brand integrations, and the massive Minny and Paul home-run celebration sign. For inspiration, we looked to the region, the city, and the history of the team. Heritage uniforms were used to create a holistic concession signage system, while limestone was used to create team-branded dugouts, and ash wood (the same wood used in Major League Baseball bats) was integrated into the wayfinding. The resulting system is modern in application yet historically relevant to both the team and the sport.

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