Lucas Oil Stadium
Indianapolis, 2022

The CFP National Championship held its 8th game in Indianapolis – with the elite college football drama playing out at Lucas Oil Stadium. Inspired by the printing styles used to create retro program covers, we utilized halftone patterns, color overlays, block type styles and added off-white to create an identity that feels akin to the city’s sport culture while bringing a fresh take to the College Football Playoff.

Style Guide