It was a look never before seen a hockey event: we combined California-inspired graphics with hockey elements to create an unforgettable feel. Rich oranges and blues brought the region’s color palette to life, while cityscape imagery kept Los Angeles front and center. From player dugouts to gate entries to an on-field volleyball court and a KISS stage, the design wrapped the stadium in the hues of L.A.—creating a hockey event unlike any other, ever.