Smoothie King Center

Introducing the Pelicans

Leveraging New Orleans’ position as a major port city, our design approach utilized mixed materials including hardwoods, blackened steel, and corrugated panels to create a look and feel that is reminiscent of the city’s storied culture and community. Graphic elements included imagery of the coastal, tidal watershed, and estuary areas to create an environment that felt perfectly fitting for the New Orleans Pelicans.

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