Together, we design for events. For venues. For fans. For impact. For history. For community. For story. For sport.
The signage was an extension of the architecture, which pulled inspiration from the mountains and valleys of the Bay Area. Perforated details were added to convey the idea of fog and texture.
To comprehensively refresh a fan favorite NASCAR venue, Infinite Scale implemented signage across a wide existing campus as well as developing an all new premium fan experience in The Infield
Your once-in-a-lifetime sports event or venue build happens to be our everyday work. We blend design chops with sharp strategy, plus a great big dose of front-row, feel-the-sweat, die-hard, live-and-breathe sports fandom. Collaboration is the name of the game. Together, we listen, we strategize, we imagine, we integrate, and we chase down every opportunity to create something incredible.
A total brand integration from planning to implementation.
Click here see how we Transform Venue through design.
160 West 900 South, our very own #DesignForSport hub in the Central Ninth neighborhood of Salt Lake City.