Maverik Stadium, Utah State University
Further enhancing their competitive edge in the Mountain West, The Utah State Aggies have expanded athletic facilities to ensure success for student athletes on and off the field. The renovation of Maverik Stadium is the latest component of the Aggies expansion efforts. The refreshed stadium establishes itself as the new state-of-the-art destination on campus. On game day, the premium seating facility will provide much needed club and suite spaces for loyal Aggie fans. These premium spaces will also function as the year round training table for student athletes while also offering the capabilities to host fundraisers and events.
Infinite Scale was asked to develop a comprehensive brand strategy which would establish a signature identity and theme for this stadium renovation.