Marlins Park, Miami Marlins
Pure Art, Pure Miami, Pure Baseball
The Marlins were changing - their moniker shifting from Florida to Miami, their owner, Jeffrey Lorea, moving the stadium to Little Havana and hungry for a new image and a new era of Marlins Baseball. The vision started with the painting Figures Mountains Sky Star & Bird, by Joan Miro. However, it also extended to the vibrant colors and clean whites of the Miami palette, the sultry salsa music emanating from neighborhood windows, and the luscious local Hispanic culture. Working with Populous, Infinite Scale began this project in 2009 and completed it in 2012, giving the Marlins a new ballpark theme, signage system, corporate partner integration, and concession and retail ID system. In the end the stadium look and feel was as much about the culture of Miami as it was about functionality.
Part museum, part baseball venue, part celebration, the new Marlins Park is a cultural and sport icon alike, and is the first of its kind to seamlessly integrate architecture, wayfinding, environmental graphics, sponsor integration, and interior design into one cohesive theme from top to bottom, inside and out.