BYU Hall of Fame, Brigham Young University

Provo, Utah
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Provo, Utah

Cougar Pride

Brigham Young University had just finished building a new Student Athlete Center and dedicated 10,000 square-feet to house an all-new hall of fame. The school’s rich athletic history was to be put on display for current and future students as well as fans and alumni. Infinite Scale designed the interpretive plan to build on top of the architecture and integrate the brand via layered materials and hardware. Throughout the 3-story museum are 13 video kiosks taking fans on an interactive trip through the 109-year history of the teams, 34 display cases house Heisman and Bowl MVP Trophies and jerseys, and 21 wall displays, including a 145-foot historical timeline, walk fans through the many achievements of student athletes at BYU.

Provo

Utah

65

Exhibit Areas

SERVICES PROVIDED

Brand Activation

  • Brand Strategy
  • Venue Theme
  • Brand Warehouse™

Environmental Graphics

  • Interactive Design
  • Hall of Fame