Amalie Arena, Tampa Bay Lightning

Amalie Arena
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Amalie Arena

Lightning in a Bottle

Opened in 1996 and home to over 150 events each year, 670,000 square foot Amalie Arena boasts exciting fan experiences like an authentic Tesla coil that sparks real lightning in the venue when the Tampa Bay Lightning scores.

Infinite Scale was enlisted to create a uniform look and feel for the Food and Retail in the general access areas throughout the building, as well as the Club Level. The Club level upgrades included the addition of branded suites which required a signage and sponsor integration plan.

In addition, Infinite Scale worked with the facility to create a signage master plan that allow fans to easily navigate the facility’s scissor stair system.


Signage Systems

  • Signage Master Plan
  • Comprehensive Sign Plan
  • Wayfinding
  • Food + Retail

Partner Integration

  • Sponsor Activation